Negotiating The Deal

       
        

          Negotiating a deal maybe very rewarding if one knows how to prepare oneself prior to negotiating.  In my Interview with Reina Orozco, Agency Director for BMG Talent Agency, I asked her the following questions relating to how to negotiate:

1.  The first question is with your expertise in working in the entertainment industry for a huge talent agency how do you separate the people from the problem when negotiating with the client a rate for the models? Reina stated that she keeps the talents best interests foremost to get what they are worth regarding hourly and day rate.  As well, Reina emphasized that it is important to keep the client happy to within the negotiation but not to undersell her talent.  Thus, the client pays the talent based on his or her experience. 

Lady Gaga The World's Most Powerful Celebrity 2011

       Lady Gaga just hit number 1 on Forbes 100 list for being the highest ranking celebrity.   She is as eccentric as she is incredible.  As well, Lady Gaga beats out Oprah's number one spot on Forbes because Lady Gaga made a reported 90 million on her Monster Ball Tour.  She has an astounding 32 million fans on face book, 10 million followers on Twitter, and Born This Way single had 1 million digital downloads in five days.
       Although, 25 yr old Lady Gaga has shown to be very wild wearing a meat dress, and another time an egg at the Grammy's earlier this year yet she claims to be very traditional.   She was inspired by her parents Joseph and Cynthia Germanotta who bought her albums such as: Stevie Wonder and the Beatles. As well, she grew up listening to Bruce Springstein, Pink Floyd, Led Zeppelin, and Elton John all whom had a big influence on how she is today.  She says she wants to have children someday but for right now she quotes,"I'm giving birth to lots of little monsters so I need to keep clear of stretch marks."  Thus, she refers to her fans as "Little Monsters".
     

Warner Music Sells Itself to Access For Billions

Warner Music sold itself to Access for $3.3 Billion dollars.  Warner music is the worlds only publicly traded major music company. WMG, was involved in the recorded music business and the music publishing business.  As well, WMG is recognized as holding the best known labels such as Asylum, Atlantic, Cordless, East West, Elektra, Nonesuch, Reprise, Rhino, Roadrunner, and Rykodisc.  Also, WMG was involved with artist services as the following: artist management, merchandising, touring, fan clubs, VIP ticketing, sponsorships, and brand endorsements. Therefore, one can see how WMG was the world's largest recorded music business, and one of the musics most successful companies.
       On Friday April 29,2011 Warner Music Group (WMG) agreed to sell to the investment vehicle to the Russian billionaire Len Blavatnik for approx $3.3 billion dollars.  Therefore, Access Industries will pay $8.25 a share for WMG and this is a 4.4 % premium to company's closing price of $7.90. Also, its 34% higher than WMG's avg share price over last 6 months.
      

James Cameron & the Inspiration Behind Filmmaking

 

   

       James Cameron, a writer and director, of The Terminator, Aliens, The Abyss, Terminator 2, Titanic, and Avatar to name a few has dominated the movie industry for the last twenty years. 

James Cameron gave a speech on his life and his inspiration on making various movies.  As well, he stated his personal interests and love of scuba diving.  His speech was very inspiring to hear as personally for me it gives me insight into the making of movies, as I want to represent actors/actresses.

     He first started out  by  explaining how he has always had a passion for reading science fiction books and a curiosity of science.  He loved to go hiking and collected snakes, and pod water to take back and analyze it under a microscope.  In doing so he was curious to understand about the world and it’s possibilities.  As well, James took this passion, and curiosity of robots, aliens, spaceships to draw and paint them –these were the images in his mind and the only way he knew how to express them was to put them on a movie screen. 

 

Motion Picture of Assoc. of America and Campaign on Public Awareness

      The Motion Picture Association of America (MPAA), is a professional association that is very interesting, and awesome.  This association began in 1922, by the presidents of major motion studios-Samuel Goldwyn, Louis B. Mayor, Jesse Lasky, and Joseph Schenck.  Their goal was to form an association to resist the demand for government censorship of films, and to provide a better image for the film industry while protecting the silent films in mainstream America.  Thus, this first association was called,"Motion Picture Producers and Distributors Assoc. of America before it became to be known as MPAA. Thus, this Association was led by General William Hays to create what is known as the, "Hays Code." This code protected the public from never seeing offensive material, as the Hays Code was enacted by the studios for self censorship-there was a review of all manuscripts to ensure of the viewing safety for the public. However, in 1960 there was major change bringing a new revision to the Hays Code so that film makers would be given freedom to their artistic creations. The new system flourished in 1966, by Jack Valenti, who was named the next president to the now MPAA.  
      This new system consisted of a voluntary rating system, it protected filmmakers so that they could create what they liked and also, protected the minors because their parents could be the judge of what their kids watched.  Today, the MPAA is represented under the leadership of CEO Chris Dodd, who is dealing with the positiveness or this digital age, but also the drawbacks such as copyright theft.     

    

WORLD ROBOT BOXING

Dreamworks has done it again to soon release its latest creation, REAL STEEL! 

        Director, Shawn Levy plans to release the movie November 2011.  The birthplace of robot boxing is the Korma Club in Tokyo, Japan in the Alchihabara district.  This movie is highly futuristic sci-fi movie, and has a real boxing legend Sugar Ray Leonard as a boxing trainer.  Although, this looks similar, at first glance to transformers, it will be a new take on how boxing can be integrated into a huge robot machine.  This movie will hopefully be another successful film produced by DreamWorks Studios.  It's amazing that there has been already eight decades of family entertainment made by Disney Studios.

DreamWorks & Movie-War Horse

        Director, Steven Spielberg is on a new mission making another incredible movie to add to his hits of awards winning movie titles.   War Horse is projected to be released and in theaters January 13, 2012. This movie is set in the World War I era, and is a story about the love between a boy and his horse.   Albert, the boy, goes on a mission to save his horse, Joey, after his father sells the horse to the British Calvary.  Thus, this movie is bound to strike the audiences many emotions throughout the movie as it sounds very thought-provoking and heart felt.
        Steven Spielberg, is the director of many films produced and made by Dreamworks- A Hollywood Studios motion picture company.   Dreamworks was founded in 1994 by Steven Spielberg, Jeffrey Katzenberg, and David Geffen to produce, develops, and distributes films, video games, and television programming.    However, in 2005 the company was sold to Viacom, Paramount pictures, and again in 2008 to India's Reliance Group ADA for 1.5 Billion.  Thus, 50% of Dreamworks distribution is owned by Reliance and led by Anil Ambani.  Therefore, the Dreamworks partners include Steven Spielberg, Stacey Snider, and Anai Dhirubhai Ambani Group. Also, Dreamworks has a worldwide distribution deal with Walt Disney who markets and distributes their films.